One of the biggest advancements in human history is the ability to convey a message through audio and video. Video is not just for TV any more and can set you miles ahead of your competition when done correctly. This is because you can give much more information to your potential client in a very short amount of time while holding the viewers attention longer. With video you can tell a story and even use visual illustration and animation to reinforce your message. Using video online for marketing is quickly becoming standered practice but there is still time for you to beat your competitors to the punch.